The Safariland Group Blog

Safariland: Different Name, Same Body Armor Brands

January 14, 2009 at 18:28
Safariland Name ChangeSince we changed our name to Safariland, I've received many questions about how this organizational change will affect our body armor brands.

In short, this change is the best thing that's happened to the industry in quite a while. We are now able to capitalize on our reputation in one of the most recognized brands in the industry.

For example, while attending this week's 2009 SHOT Show in Orlando, FL (January 14-18) I'll bet 4 out of every 5 people I met would have been able to tell me something about Safariland. And, if they were in Law Enforcement, odds are they already owned some type of SAFARILAND gear. 

Now, when I'm asked how does this change things for body armor, my answer is simply this: “Something good just got better”. American Body Armor is still providing customers with light-weight, high-performing armor solutions for added flexibility.

Second Chance is still the best line of armor if you're looking for both performance and comfort. Safariland has always been this industry’s leader in special threats and innovation, while Protech has lead the tactical market for many years now.

And SAVVY is helping women all over the country to finally find a piece of armor that actually fits. The best part about it, is that none of this changes our main goal--SAVING LIVES!

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